Comments on: The new economy http://cdixon.org/2009/09/28/the-new-economy/ Wed, 08 Feb 2012 16:40:53 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Welcome to ElChino-ville! A Place of Villany And Scum… « The Office of El Chino http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-14981 Welcome to ElChino-ville! A Place of Villany And Scum… « The Office of El Chino Wed, 24 Aug 2011 18:23:41 +0000 http://www.cdixon.org/?p=1220#comment-14981 [...] we deal with children (who don’t steal their parent’s credit cards), we have “free offers“.  These things are just as bad as paying for virtual crops; you are obliged to sign up for [...] [...] we deal with children (who don’t steal their parent’s credit cards), we have “free offers“.  These things are just as bad as paying for virtual crops; you are obliged to sign up for [...]

]]> By: SlideShare gets into the lead gen, PPC business » Troy Cornejo http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-5850 SlideShare gets into the lead gen, PPC business » Troy Cornejo Fri, 08 Jan 2010 06:05:37 +0000 http://www.cdixon.org/?p=1220#comment-5850 [...] where the users are. More companies are building robust presences on Facebook, for instance, and they’re using Facebook’s self-serve ad platform to drive traffic to their Facebook pages and applications [...] [...] where the users are. More companies are building robust presences on Facebook, for instance, and they’re using Facebook’s self-serve ad platform to drive traffic to their Facebook pages and applications [...]

]]> By: Mark Essel http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-5746 Mark Essel Mon, 30 Nov 2009 00:06:09 +0000 http://www.cdixon.org/?p=1220#comment-5746 There's certainly value in entertainment. If buying virtual goods equates to virtual empowerment I can see the mixed feelings on selling a charlatans miracle elixir.<br><br>But if the experiences a person has are real in a virtual environment or game, isn't that the definition of personal value. <br><br>I'd like to see the sheister promotions cleaned up, and transparent revenue streams evolve in social games.<br><br>Fourth popular post, 7/10 Chris. It's a big deal looking at the new economy but I think this topic is better served by thr depth and care of Kevin Kelly's new economy. If you haven't read it, I highly recommend it. I'm only a couple dozen pages in but I'm a regular reader of Kevin's work. He probes deeper into the shift of value in our exports globally and what that could mean for our future commerce and business structures. There's certainly value in entertainment. If buying virtual goods equates to virtual empowerment I can see the mixed feelings on selling a charlatans miracle elixir.

But if the experiences a person has are real in a virtual environment or game, isn't that the definition of personal value.

I'd like to see the sheister promotions cleaned up, and transparent revenue streams evolve in social games.

Fourth popular post, 7/10 Chris. It's a big deal looking at the new economy but I think this topic is better served by thr depth and care of Kevin Kelly's new economy. If you haven't read it, I highly recommend it. I'm only a couple dozen pages in but I'm a regular reader of Kevin's work. He probes deeper into the shift of value in our exports globally and what that could mean for our future commerce and business structures.

]]> By: Mark Essel http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4876 Mark Essel Sun, 29 Nov 2009 16:06:09 +0000 http://www.cdixon.org/?p=1220#comment-4876 There's certainly value in entertainment. If buying virtual goods equates to virtual empowerment I can see the mixed feelings on selling a charlatans miracle elixir.<br><br>But if the experiences a person has are real in a virtual environment or game, isn't that the definition of personal value. <br><br>I'd like to see the sheister promotions cleaned up, and transparent revenue streams evolve in social games.<br><br>Fourth popular post, 7/10 Chris. It's a big deal looking at the new economy but I think this topic is better served by thr depth and care of Kevin Kelly's new economy. If you haven't read it, I highly recommend it. I'm only a couple dozen pages in but I'm a regular reader of Kevin's work. He probes deeper into the shift of value in our exports globally and what that could mean for our future commerce and business structures. There's certainly value in entertainment. If buying virtual goods equates to virtual empowerment I can see the mixed feelings on selling a charlatans miracle elixir.

But if the experiences a person has are real in a virtual environment or game, isn't that the definition of personal value.

I'd like to see the sheister promotions cleaned up, and transparent revenue streams evolve in social games.

Fourth popular post, 7/10 Chris. It's a big deal looking at the new economy but I think this topic is better served by thr depth and care of Kevin Kelly's new economy. If you haven't read it, I highly recommend it. I'm only a couple dozen pages in but I'm a regular reader of Kevin's work. He probes deeper into the shift of value in our exports globally and what that could mean for our future commerce and business structures.

]]> By: Technology blog » Social Games: How The Big Three Make Millions http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4867 Technology blog » Social Games: How The Big Three Make Millions Thu, 26 Nov 2009 09:02:41 +0000 http://www.cdixon.org/?p=1220#comment-4867 [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...] [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...]

]]> By: Social games – gry ze społecznością | AK74 - blog Artura Kurasińskiego (cc) 2007 http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4547 Social games – gry ze społecznością | AK74 - blog Artura Kurasińskiego (cc) 2007 Sun, 01 Nov 2009 22:29:14 +0000 http://www.cdixon.org/?p=1220#comment-4547 [...] miliony dolarów miesięcznie tylko publikując swoje gry na platformach społecznościowych. Model biznesowy w większości gier jest bardzo podobny – zaczynasz korzystać z danej gry bez opłat (aktywujesz ją bez ponoszenia żadnych [...] [...] miliony dolarów miesięcznie tylko publikując swoje gry na platformach społecznościowych. Model biznesowy w większości gier jest bardzo podobny – zaczynasz korzystać z danej gry bez opłat (aktywujesz ją bez ponoszenia żadnych [...]

]]> By: triploculturado http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4478 triploculturado Tue, 27 Oct 2009 17:01:44 +0000 http://www.cdixon.org/?p=1220#comment-4478 agree. I play with my kids and they seemed immune to the whole online ad schema just yet... they focus on the actual game playing and as long as it is fun, they will. agree. I play with my kids and they seemed immune to the whole online ad schema just yet… they focus on the actual game playing and as long as it is fun, they will.

]]> By: Avatar « Dan http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4462 Avatar « Dan Tue, 27 Oct 2009 05:56:10 +0000 http://www.cdixon.org/?p=1220#comment-4462 [...] 27, 2009 Reading articles like this, this, and this, make me very excited for James Cameron’s Avatar. I know Avatar isn’t about [...] [...] 27, 2009 Reading articles like this, this, and this, make me very excited for James Cameron’s Avatar. I know Avatar isn’t about [...]

]]> By: Kevin Spence http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4460 Kevin Spence Tue, 27 Oct 2009 02:02:19 +0000 http://www.cdixon.org/?p=1220#comment-4460 This model is hella sustainable, and it's how I see the web moving. Basic features for free, premium features cost $$$ This model is hella sustainable, and it's how I see the web moving. Basic features for free, premium features cost $$$

]]> By: Missed SAW VI, I was playing Farmville | Film Futurist http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4457 Missed SAW VI, I was playing Farmville | Film Futurist Mon, 26 Oct 2009 16:52:31 +0000 http://www.cdixon.org/?p=1220#comment-4457 [...] practically the cavemen days of the technology. I think as social gaming evolves both in the way it drives revenue for social sites like Facebook, we will see increasingly more interested and sophisticated [...] [...] practically the cavemen days of the technology. I think as social gaming evolves both in the way it drives revenue for social sites like Facebook, we will see increasingly more interested and sophisticated [...]

]]> By: Social Games: How The Big Three Make Millions | Tech stuff center http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4455 Social Games: How The Big Three Make Millions | Tech stuff center Mon, 26 Oct 2009 16:06:19 +0000 http://www.cdixon.org/?p=1220#comment-4455 [...] &#115ee the re&#115ult&#115. &#87e even found one for arthriti&#115 medi&#99ation. Here’&#115 &#104ow i&#116 all looks. On&#101 &#101x&#101cuti&#118&#101 w&#101 s&#112ok&#101 with says that 70% of total [...] [...] &#115ee the re&#115ult&#115. &#87e even found one for arthriti&#115 medi&#99ation. Here’&#115 &#104ow i&#116 all looks. On&#101 &#101x&#101cuti&#118&#101 w&#101 s&#112ok&#101 with says that 70% of total [...]

]]> By: Social Games: How The Big Three Make Millions | Dipnip http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4451 Social Games: How The Big Three Make Millions | Dipnip Mon, 26 Oct 2009 11:16:54 +0000 http://www.cdixon.org/?p=1220#comment-4451 [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...] [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...]

]]> By: Social Games: How The Big Three Make Millions | http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4450 Social Games: How The Big Three Make Millions | Mon, 26 Oct 2009 11:02:46 +0000 http://www.cdixon.org/?p=1220#comment-4450 [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...] [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...]

]]> By: Tech News World » Social Games: How The Big Three Make Millions http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4449 Tech News World » Social Games: How The Big Three Make Millions Mon, 26 Oct 2009 10:47:12 +0000 http://www.cdixon.org/?p=1220#comment-4449 [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...] [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...]

]]> By: Social Games: How The Big Three Make Millions | Stoth http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4448 Social Games: How The Big Three Make Millions | Stoth Mon, 26 Oct 2009 10:46:19 +0000 http://www.cdixon.org/?p=1220#comment-4448 [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...] [...] mobile subscription to see the results. We even found one for arthritis medication. Here’s how it all looks. One executive we spoke with says that 70% of total revenue from these applications may come in [...]

]]> By: Anees Uddin http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-4453 Anees Uddin Mon, 26 Oct 2009 10:31:08 +0000 http://www.cdixon.org/?p=1220#comment-4453 Seems like a quick buck economy at the moment, however i think there's room for more mature applications that don't offer spammish arbritary deals. Seems like a quick buck economy at the moment, however i think there's room for more mature applications that don't offer spammish arbritary deals.

]]> By: Weekend Reading http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3884 Weekend Reading Sat, 10 Oct 2009 00:01:05 +0000 http://www.cdixon.org/?p=1220#comment-3884 [...] The New Economy: Funny! [...] [...] The New Economy: Funny! [...]

]]> By: Apolinaras Sinkevicius http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3831 Apolinaras Sinkevicius Wed, 07 Oct 2009 13:57:23 +0000 http://www.cdixon.org/?p=1220#comment-3831 Trouble is, gen Ys and younger are ABANDONING Facebook. Growing demo on social networks are boomers not tweens. Trouble is, gen Ys and younger are ABANDONING Facebook. Growing demo on social networks are boomers not tweens.

]]> By: Alexander Ainslie (@AAinslie) http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3822 Alexander Ainslie (@AAinslie) Wed, 07 Oct 2009 06:40:34 +0000 http://www.cdixon.org/?p=1220#comment-3822 Chris, this is a similar revenue engine that supports the entire online & offline poker industry. A sustainable poker platform needs "Fish" (loosing or weak players) for the ecosystem to feed on. When the supply of fish decrease the predatory players move on to the next table or site.<br><br>I think it is fortunate that Zygna has Farmville and other revenue engines in its portfolio as my informed opinion is that the probability is very high that the DoJ (US Dept. of Justice) will come down on Zygna's poker offering. <br><br>I believe this looming legal and regulatory risk is the reason that Max Levchin and his Slide organisation and other well funded social gaming companies haven't gone after this juicy, fairly low hanging, opportunity to generate revenues at scale in very short time frame.<br><a href="http://www.twitter.com/aainslie" rel="nofollow">www.twitter.com/aainslie</a> Chris, this is a similar revenue engine that supports the entire online & offline poker industry. A sustainable poker platform needs “Fish” (loosing or weak players) for the ecosystem to feed on. When the supply of fish decrease the predatory players move on to the next table or site.

I think it is fortunate that Zygna has Farmville and other revenue engines in its portfolio as my informed opinion is that the probability is very high that the DoJ (US Dept. of Justice) will come down on Zygna's poker offering.

I believe this looming legal and regulatory risk is the reason that Max Levchin and his Slide organisation and other well funded social gaming companies haven't gone after this juicy, fairly low hanging, opportunity to generate revenues at scale in very short time frame.
http://www.twitter.com/aainslie

]]> By: sidviswanathan http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3821 sidviswanathan Wed, 07 Oct 2009 06:00:56 +0000 http://www.cdixon.org/?p=1220#comment-3821 I would imagine that as those who grow too old for virtual goods phase out, the new younger generation will step right in to take their place and if I'm not mistaken that's the segment growing the fastest within the Facebook community. Wonder if anyone will distribute real merchandise through Facebook channels using credits system I would imagine that as those who grow too old for virtual goods phase out, the new younger generation will step right in to take their place and if I'm not mistaken that's the segment growing the fastest within the Facebook community. Wonder if anyone will distribute real merchandise through Facebook channels using credits system

]]> By: michaeljordanshoes http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3777 michaeljordanshoes Tue, 06 Oct 2009 06:54:01 +0000 http://www.cdixon.org/?p=1220#comment-3777 <b><a href="http://www.usa-jordan.com" rel="nofollow">Air Jordan Shoes</a></b><br><b><a href="http://www.usa-jordan.com" rel="nofollow">Michael Jordan Shoes</a></b><br><a href="http://www.usa-jordan.com/56-air-jordan-1" rel="nofollow">Air Jordan 1</a><br><a href="http://www.usa-jordan.com/57-air-jordan-2" rel="nofollow">Air Jordan 2</a><br><a href="http://www.usa-jordan.com/58-air-jordan-3" rel="nofollow">Air Jordan 3</a><br><a href="http://www.usa-jordan.com/59-air-jordan-4" rel="nofollow">Air Jordan 4</a> Air Jordan Shoes
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Air Jordan 1
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Air Jordan 4

]]> By: Burgher Jon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3551 Burgher Jon Thu, 01 Oct 2009 17:58:51 +0000 http://www.cdixon.org/?p=1220#comment-3551 It's become more of a niche, but one shouldn't forget about Second Life in this conversation. Especially with enough money floating around in the second life for some woman in Germany to make $1M US "in game". <a href="http://en.wikipedia.org/wiki/Anshe_Chung" rel="nofollow">http://en.wikipedia.org/wiki/Anshe_Chung</a> It's become more of a niche, but one shouldn't forget about Second Life in this conversation. Especially with enough money floating around in the second life for some woman in Germany to make $1M US “in game”. http://en.wikipedia.org/wiki/Anshe_Chung

]]> By: Dan Frommer http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3439 Dan Frommer Wed, 30 Sep 2009 00:16:38 +0000 http://www.cdixon.org/?p=1220#comment-3439 This is an awesome post. That's all. This is an awesome post. That's all.

]]> By: gavinbaker http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3414 gavinbaker Tue, 29 Sep 2009 16:13:04 +0000 http://www.cdixon.org/?p=1220#comment-3414 Wow - hadn't put it together quite like that. Well done! Reminds me of the TC post about companies paying facebook to drive traffic to.... a different part of facebook. <a href="http://www.techcrunch.com/2009/09/01/brilliant-advertisers-are-paying-to-drive-traffic-from-one-place-on-facebook-to-another-place-on-facebook/" rel="nofollow">http://www.techcrunch.com/2009/09/01/brilliant-...</a><br><br>At the end of the day, I personally can't imagine paying real money for virtual goods, but I'm apparently in the minority! Only wish my brain worked in a way that it made sense to me. Wow – hadn't put it together quite like that. Well done! Reminds me of the TC post about companies paying facebook to drive traffic to…. a different part of facebook. http://www.techcrunch.com/2009/09/01/brilliant-…

At the end of the day, I personally can't imagine paying real money for virtual goods, but I'm apparently in the minority! Only wish my brain worked in a way that it made sense to me.

]]> By: Drawing Circles Around the New Economy | AaronKlein.com http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3400 Drawing Circles Around the New Economy | AaronKlein.com Tue, 29 Sep 2009 15:31:24 +0000 http://www.cdixon.org/?p=1220#comment-3400 [...] Read the Blog Post Hello there! If you are new here and find my blog to be interesting, you might want to subscribe to [...] [...] Read the Blog Post Hello there! If you are new here and find my blog to be interesting, you might want to subscribe to [...]

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3409 chris dixon Tue, 29 Sep 2009 13:59:09 +0000 http://www.cdixon.org/?p=1220#comment-3409 Interesting. What's experian running? Free credit report stuff? Interesting. What's experian running? Free credit report stuff?

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3408 chris dixon Tue, 29 Sep 2009 13:57:33 +0000 http://www.cdixon.org/?p=1220#comment-3408 Yep, I've paid for guitar hero songs. Yep, I've paid for guitar hero songs.

]]> By: Ivan Kirigin http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3407 Ivan Kirigin Tue, 29 Sep 2009 13:56:19 +0000 http://www.cdixon.org/?p=1220#comment-3407 Not all people paying are taking offers. Huge gaming platforms like X Box have thriving virtual goods businesses based on storing and processing credit cards. Those paying aren't necessarily young.<br><br>Most people who own rockband or guitar hero are going through the same process. It is not a fault of Zynga that advertising can be effectively utilized to bring people in game. It's a benefit. Harmonix would love it if you could see an ad on facebook, and be a few clicks away from giving them money while playing their game.<br><br>That said, I think offers are quite ugly. They offer a poor user experience. I'd prefer people just become banked at a younger age, or use some sort of game card system. Not all people paying are taking offers. Huge gaming platforms like X Box have thriving virtual goods businesses based on storing and processing credit cards. Those paying aren't necessarily young.

Most people who own rockband or guitar hero are going through the same process. It is not a fault of Zynga that advertising can be effectively utilized to bring people in game. It's a benefit. Harmonix would love it if you could see an ad on facebook, and be a few clicks away from giving them money while playing their game.

That said, I think offers are quite ugly. They offer a poor user experience. I'd prefer people just become banked at a younger age, or use some sort of game card system.

]]> By: Howard Lindzon » Blog Archive » Deep ‘New Economy’ Thoughts – AssSphincterSaysWhat? http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3379 Howard Lindzon » Blog Archive » Deep ‘New Economy’ Thoughts – AssSphincterSaysWhat? Tue, 29 Sep 2009 13:14:52 +0000 http://www.cdixon.org/?p=1220#comment-3379 [...] trying to understand the model, I read Chris Dixon’s post on ‘The New Economy ‘. [...] [...] trying to understand the model, I read Chris Dixon’s post on ‘The New Economy ‘. [...]

]]> By: chudson http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3365 chudson Tue, 29 Sep 2009 09:33:37 +0000 http://www.cdixon.org/?p=1220#comment-3365 Chris,<br><br>If you're interested in virtual goods (or have friends) who are, I'd encourage you to check out the Virtual Goods Summit (<a href="http://vgsummit2009.eventbrite.com" rel="nofollow">http://vgsummit2009.eventbrite.com</a>) - we've been covering this space for 3 years and have a lot of the leading companies in the US and Asia presenting in late October. Chris,

If you're interested in virtual goods (or have friends) who are, I'd encourage you to check out the Virtual Goods Summit (http://vgsummit2009.eventbrite.com) – we've been covering this space for 3 years and have a lot of the leading companies in the US and Asia presenting in late October.

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3359 chris dixon Tue, 29 Sep 2009 08:59:55 +0000 http://www.cdixon.org/?p=1220#comment-3359 They say Zynga is making >$100M in revenues, so I think it has caught on in the US.<br><br>Dude, I use Safari & FF only :) That's a screenshot from the myfuncards website. They say Zynga is making >$100M in revenues, so I think it has caught on in the US.

Dude, I use Safari & FF only :) That's a screenshot from the myfuncards website.

]]> By: pc4media http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3360 pc4media Tue, 29 Sep 2009 08:59:53 +0000 http://www.cdixon.org/?p=1220#comment-3360 This kind of arbitrage is pretty common, especially among the younger demographics. This has been going on since before myspace. The soc nets have just turned it into an art form. There is a report that Comscore did recently on who the biggest advertisers on the soc nets are. It's pretty interesting. <br><br>Not sure if I can paste a link here. But, here's the link: <a href="http://www.comscore.com/Press_Events/Press_Releases/2009/9/Social_Networking_Sites_Account_for_More_than_20_Percent_of_All_U.S._Online_Display_Ad_Impressions_According_to_comScore_Ad_Metrix" rel="nofollow">http://www.comscore.com/Press_Events/Press_Rele...</a> This kind of arbitrage is pretty common, especially among the younger demographics. This has been going on since before myspace. The soc nets have just turned it into an art form. There is a report that Comscore did recently on who the biggest advertisers on the soc nets are. It's pretty interesting.

Not sure if I can paste a link here. But, here's the link: http://www.comscore.com/Press_Events/Press_Rele…

]]> By: Willan http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3351 Willan Tue, 29 Sep 2009 03:08:05 +0000 http://www.cdixon.org/?p=1220#comment-3351 I believe the offers (Discover Card, Toolbar, etc) are served up by OfferPal (venture backed startup). So your model still holds, just that Zygna is getting a cut of the revenue from ASK...not whole $1 or $2). I believe the offers (Discover Card, Toolbar, etc) are served up by OfferPal (venture backed startup). So your model still holds, just that Zygna is getting a cut of the revenue from ASK…not whole $1 or $2).

]]> By: michaeljung http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3350 michaeljung Tue, 29 Sep 2009 01:37:45 +0000 http://www.cdixon.org/?p=1220#comment-3350 Virtual goods is so ... mhh ... an Asia thing. It never caught on in the west or europe as everybody (start-ups & investors) hoped. It has smth to do with the culture there. As with the target group. <br><br>But nice to know u misused IE for that analysis. Virtual goods is so … mhh … an Asia thing. It never caught on in the west or europe as everybody (start-ups & investors) hoped. It has smth to do with the culture there. As with the target group.

But nice to know u misused IE for that analysis.

]]> By: Greg4 http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3349 Greg4 Tue, 29 Sep 2009 01:22:00 +0000 http://www.cdixon.org/?p=1220#comment-3349 Personally, I wouldn't recommend it. They've raised grinding to an art form. Think World of Warcraft with carrots.<br><br>Not to say that I didn't have an unfortunate Mafia Wars fling... Personally, I wouldn't recommend it. They've raised grinding to an art form. Think World of Warcraft with carrots.

Not to say that I didn't have an unfortunate Mafia Wars fling…

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3348 chris dixon Tue, 29 Sep 2009 00:26:07 +0000 http://www.cdixon.org/?p=1220#comment-3348 That would be super-meta! That would be super-meta!

]]> By: david ingerman http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3346 david ingerman Tue, 29 Sep 2009 00:20:59 +0000 http://www.cdixon.org/?p=1220#comment-3346 You should get Facebook, Zynga and Ask to all advertise on your blog so you too can make a little something off the people who read about how each of the players make a little something off all of the people who click from one of their properties to another... You should get Facebook, Zynga and Ask to all advertise on your blog so you too can make a little something off the people who read about how each of the players make a little something off all of the people who click from one of their properties to another…

]]> By: David Cancel http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3336 David Cancel Mon, 28 Sep 2009 22:56:42 +0000 http://www.cdixon.org/?p=1220#comment-3336 To achieve full nirvana state Facebook needs to also provide the monetization options used within the apps. Then its a closed-loop and ensures new money keeps coming into the system. <br><br>I.E:<br><br>Google Adwords+SEO Secrets+Google Adsense == Nirvana To achieve full nirvana state Facebook needs to also provide the monetization options used within the apps. Then its a closed-loop and ensures new money keeps coming into the system.

I.E:

Google Adwords+SEO Secrets+Google Adsense == Nirvana

]]> By: Andymatic http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3334 Andymatic Mon, 28 Sep 2009 21:55:48 +0000 http://www.cdixon.org/?p=1220#comment-3334 I don't know if I'd say 'fun' but they do a good job of sucking you in. They always give you something new to do - like when you are waiting for your crops to mature you can go rake leaves or chase crows on the farms of your friends. Yeah, it's sick. :) I don't know if I'd say 'fun' but they do a good job of sucking you in. They always give you something new to do – like when you are waiting for your crops to mature you can go rake leaves or chase crows on the farms of your friends. Yeah, it's sick. :)

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3333 chris dixon Mon, 28 Sep 2009 21:39:10 +0000 http://www.cdixon.org/?p=1220#comment-3333 They supposedly have 50M active users. So if they get a $1/yr on average from each of one (1 toolbar) that's a big business.<br><br>Maybe I should play Farmville more - it's really fun? I'm usually more of an Xbox type. They supposedly have 50M active users. So if they get a $1/yr on average from each of one (1 toolbar) that's a big business.

Maybe I should play Farmville more – it's really fun? I'm usually more of an Xbox type.

]]> By: Andymatic http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3332 Andymatic Mon, 28 Sep 2009 21:34:31 +0000 http://www.cdixon.org/?p=1220#comment-3332 Our household has caught the Farmville bug and we've never had to buy extra seeds. Maybe they count on people how are bit more impatient than I. Our household has caught the Farmville bug and we've never had to buy extra seeds. Maybe they count on people how are bit more impatient than I.

]]> By: William Mougayar http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3331 William Mougayar Mon, 28 Sep 2009 20:45:51 +0000 http://www.cdixon.org/?p=1220#comment-3331 Welcome to the token-economy. <br>I wonder what the real stat is for age groups for these users. Welcome to the token-economy.
I wonder what the real stat is for age groups for these users.

]]> By: giffc http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3324 giffc Mon, 28 Sep 2009 17:59:36 +0000 http://www.cdixon.org/?p=1220#comment-3324 I can't remember whether it was Zynga or Playfish, but I remember hearing a breakdown of: 1/3 revenue from virtual good/currency sales for cash, 1/3 for ads/integrated sponsors, and 1/3 for virtual good/currency sales for offers (like the toolbar example you mention)... i.e. it doesn't define their business but it makes up a large chunk. I for one don't think offer-based revenue streams are that sustainable in the social games space because advertisers will start questioning the quality of the consumer. Will be interesting to watch.<br><br>On a totally different note, it has been simply amazing to watch Facebook leave huge amounts of virtual goods revenue on the table, and dismiss it as niche for so long in favor of advertising. That attitude seems to be changing, and their Facebook currency should help them tap into that rev stream. I can't remember whether it was Zynga or Playfish, but I remember hearing a breakdown of: 1/3 revenue from virtual good/currency sales for cash, 1/3 for ads/integrated sponsors, and 1/3 for virtual good/currency sales for offers (like the toolbar example you mention)… i.e. it doesn't define their business but it makes up a large chunk. I for one don't think offer-based revenue streams are that sustainable in the social games space because advertisers will start questioning the quality of the consumer. Will be interesting to watch.

On a totally different note, it has been simply amazing to watch Facebook leave huge amounts of virtual goods revenue on the table, and dismiss it as niche for so long in favor of advertising. That attitude seems to be changing, and their Facebook currency should help them tap into that rev stream.

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3323 chris dixon Mon, 28 Sep 2009 17:16:40 +0000 http://www.cdixon.org/?p=1220#comment-3323 I didn't really mean to be taking potshots. I was just amused by the virtualness and circularity of the whole thing. I have nothing against games or toolbars etc (assuming they clearly disclose etc). I didn't really mean to be taking potshots. I was just amused by the virtualness and circularity of the whole thing. I have nothing against games or toolbars etc (assuming they clearly disclose etc).

]]> By: ryangraves http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3321 ryangraves Mon, 28 Sep 2009 17:04:53 +0000 http://www.cdixon.org/?p=1220#comment-3321 Chris-<br><br>Maybe a better title is "A new economy" seems there are many new micro-web-economies poping up with the e-e-commerce.<br><br>Just a thought. Chris-

Maybe a better title is “A new economy” seems there are many new micro-web-economies poping up with the e-e-commerce.

Just a thought.

]]> By: Apolinaras Sinkevicius http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3320 Apolinaras Sinkevicius Mon, 28 Sep 2009 16:48:56 +0000 http://www.cdixon.org/?p=1220#comment-3320 What I wonder is how long until the target audience grows up and realizes you can get better entertainment for your $. Or the marketplace gets so overcrowded, that it becomes like iPhone applications.<br>The attention span and loyalty of target groups is fickle. What I wonder is how long until the target audience grows up and realizes you can get better entertainment for your $. Or the marketplace gets so overcrowded, that it becomes like iPhone applications.
The attention span and loyalty of target groups is fickle.

]]> By: Vijaya Sagar http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3319 Vijaya Sagar Mon, 28 Sep 2009 16:47:30 +0000 http://www.cdixon.org/?p=1220#comment-3319 Hilarious stuff. Especially the finishing note on endless recursion of ads :) Glad that someone within the "online" industry is taking potshots at this mindless way of generating ad-revenues (which is a mindnumbingly dumb model). Almost every site that we go to these days, is molested so to say, by some totally irrelevent ad or the other.<br><br>I vaguely remember someone from Basecamp (DHH?) talking about the lost art of making compelling enough products at an affordable price, that people actually want to pay for. Hilarious stuff. Especially the finishing note on endless recursion of ads :) Glad that someone within the “online” industry is taking potshots at this mindless way of generating ad-revenues (which is a mindnumbingly dumb model). Almost every site that we go to these days, is molested so to say, by some totally irrelevent ad or the other.

I vaguely remember someone from Basecamp (DHH?) talking about the lost art of making compelling enough products at an affordable price, that people actually want to pay for.

]]> By: chris dixon http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3318 chris dixon Mon, 28 Sep 2009 16:42:59 +0000 http://www.cdixon.org/?p=1220#comment-3318 I guess it's sustainable as long as real cash enters the system (user buys goods with credit cards, user buys goods with credit card after clicking on <a href="http://Ask.com" rel="nofollow">Ask.com</a> adds etc). I guess it's sustainable as long as real cash enters the system (user buys goods with credit cards, user buys goods with credit card after clicking on Ask.com adds etc).

]]> By: Apolinaras Sinkevicius http://cdixon.org/2009/09/28/the-new-economy/comment-page-1/#comment-3317 Apolinaras Sinkevicius Mon, 28 Sep 2009 16:38:19 +0000 http://www.cdixon.org/?p=1220#comment-3317 So how sustainable do you this this business model is? So how sustainable do you this this business model is?

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